Tuesday, July 16, 2019

TOMORROW: Tune in to watch the world premiere of "The First Day" on ESPN



 
Dear Joseph, 

I would like to invite you to join us for the world premiere of the film: The First Day, airing nationwide tomorrow night at 8:00pm ET on ESPN. Created by former professional basketball player and wellness advocate, Chris Herren, and presented by Center on Addiction and Cigna, The First Day takes an innovative approach to addressing teen substance use, while helping to refocus the conversation around addiction from the last day to the first. In addition to speaking directly to teens, the film empowers parents, educators and community members to share information, provide support and identify resources to foster healthy life decisions. 

Chris Herren has shared his own story of recovery with over 1 million peoplenationwide. We’re proud to partner with him on this film, which chronicles his journey while revealing his vulnerability and profound connections with high school students, who in turn, have shared their stories of struggle and strength.

WATCH THE TRAILER
The First Day screen grab
As an organization committed to supporting the whole family as they address every aspect of substance use and addiction, from prevention to recovery, we connected with this film's central message that we too often look at the “worst day,” when instead we should be looking at what leads to the “first day” of substance use. 

We also worked with Chris Herren and The First Day team to create prevention education resources to accompany the film which can be used by schools and communities. Learn more here. 

Thank you for your support and please be sure to tune in to ESPN tomorrow night. 

Creighton Drury Signature



Creighton Drury 
CEO, Center on Addiction

WAYS TO WATCH AND SHARE
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WATCH THE PREMIERE 
Don't miss the 2-Hour Special on ESPN on July 16th. 

7PM ET ESPN Films 30 for 30, Unguarded, the story of Chris Herren 
8PM ET The First Day
 
movie screen icon
HOST A WATCH EVENT 
Invite your friends, family and community to watch The First Day premiere. Take pictures of your watch event and tag us on social media. 
#FirstDayWatch #TheFirstDayFilm
Partnership for Drug-Free Kids and Center on Addiction have merged. Learn More
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