Georgia “Generation Rx” Campaign Aimed at Curbing Teen Prescription Drug Abuse
Georgia launched a campaign this week, “Generation Rx,” aimed at preventing prescription drug abuse in teens and young adults.
The campaign is funded through a grant from the Substance Abuse and Mental Health Services Administration, according to the Associated Press.
It is focused on 12- to 25-year-olds. The campaign includes education
and awareness about the dangers of prescription drug abuse, and promotes
Georgia’s Prescription Drug Monitoring Program. It also features
education about how to properly dispose of unused and expired
medications, and collaboration with law enforcement to eliminate
improper prescribing practices.
In a statement,
Georgia Department of Behavioral Health and Developmental Disabilities
Commissioner Frank Berry said, “The abuse of prescription drugs by youth
in Georgia and across the country has grown substantially since the
1990s. Every day, 2,500 youth aged 12 to 17 abuse a prescription pain
reliever for the first time, and nearly 20 percent of teens report
abusing medications that were not prescribed to them.